creative Direction • illustration • Retouching • Photography

Power and trust are Duracell's main points of communication. The power to bring you more — more energy and more life. Bringing to life a never-before-seen race challenge leading up ot the US Grand Prix in Austin. Teaming up with Williams Racing, Home Depot, and RC influencers to build a 1/10th scale replica of Circuit of the Americas Track. And the trust that you can rely on with Duracell, not only from a performance level, but also from a safety stand point.